How to Create a Post-Purchase Automation Workflow Inside Sender

NOTE: This automation, like the abandoned cart sequence, needs your online store to be integrated with your Sender account, else the latter would not know when a purchase has been made. 1. Click on “Automation” -> “Create New Workflow” and name your new workflow. 2. Choose the trigger as “A product is purchased”. 3. Click […]

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How to verify SPF, DKIM and DMARC values?

Setting up DKIM and SPF is a two-step process. Step1: How to Add a New Domain? Go to “Settings” -> “Domains” -> Click “Add Domain”. Enter the domain name you would like to send from. Input an existing email address associated with the above entered domain name and click “Add”. You will receive an email […]

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Sending High-Converting SMS Campaigns

For designing highly effective SMS campaigns, we leave you with the following tips. Strategy: Your SMS strategy must be a supplementary component of your overall marketing strategy, alongside emails, and never standalone. Every message could be someone’s first and someone else’s last: You should keep your texts concise, respectful, and well-thought-out. Respect for personal space: […]

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Viewing Reports Inside Sender

Ecommerce sales reports Form reports Automation reports Email campaign reports SMS campaign reports Ecommerce sales reports This feature gets enabled when: You have a paid Sender account; The same is integrated with your online Shopify store. Form reports Click “Forms” on the main dashboard to access the list of forms. Clicking on “Overview” next to […]

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Integration with Zotabox

Integrating Sender with your Zotabox account takes only a few steps.  To begin the integration, go to your Zotabox dashboard and select “Email Service Integration.” From the list of possible integrations, click the “Sender” logo. To complete the integration, insert the API access token from your Sender account. Click here to learn how to obtain one. […]

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Spin & Win subscription form

Creating a Spin & Win subscription form Wheel slices’ setup Wheel design Form behavior Winning and Losing screens Installing the Spin & Win subscription form Winning and losing in action Creating a Spin & Win subscription form Spin & Win is a type of form that allows your visitor to spin a wheel upon subscribing […]

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Toll-Free Number Verification

Why do I need to get the Toll-Free number verified? From the 15th of May 2022, all toll-free numbers used to send SMS messages are required to get verified. This is an industry-wide change focused on consumer protection in fighting fraud, reducing spam, and ensuring that US and Canadian recipients only get the text messages […]

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How to collect SMS consent?

What is SMS consent? Why is it important? There are stricter requirements on what SMS consent means because it is more regulated than other marketing channels such as email: SMS consent must be received from new subscribers and those that already agreed to receive your content via email.  Please note that consent cannot be forced or […]

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How to maintain a clean subscriber list?

The main reason to keep your list clean is to maintain good deliverability and make sure that your campaigns reach your subscribers’ inboxes. Storing your unengaged subscribers also uses up your plan limits, therefore regularly cleaning up your subscriber list saves you money as well. How to filter out the unengaged subscribers? You should firstly […]

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