In Sender, you can organize subscribers with Groups or Segments. Each has a different purpose, and knowing the difference helps you manage your audience effectively. What Are Groups? Groups are static lists of subscribers that you create manually. Manual membership: You add subscribers to a group during import or later by editing their profile. Doesn’t change […]
Setting Up Your Landing Page
Landing pages are a powerful way to grow your audience, promote special offers, or collect leads — all without needing a separate website. With Sender’s built-in landing page builder, you can quickly create and publish beautiful, mobile and tablet-friendly pages that match your brand. Whether you want to launch a newsletter sign-up form, announce a […]
Writing Effective Email Subject Lines
Your subject line determines whether people open your email or delete it. 47% of recipients decide to open emails based on the subject line alone, so getting this right is crucial for your campaign success. Key Best Practice 1. Keep It Short Aim for 30-50 characters – Longer lines get cut off on mobile devices, […]
Downloading Email Campaigns as PDF
Need to save or share your email campaign offline? You can easily download any of your email campaigns as a PDF file. This is perfect for archiving campaigns, sharing with team members who don’t have account access, or including in reports and presentations. How to Download Your Campaign as PDF Step 1: Go to Email […]
Duplicating an Existing Landing Page
Need to create a new landing page similar to one you already have? Duplicating saves time and lets you build on what’s already working. Instead of starting from scratch, copy your best-performing page and modify it for new campaigns. Why Duplicate Landing Pages? Save time – No need to rebuild layouts and designs from scratch. […]
Why is my email being clipped?
Understanding email clipping helps you ensure your campaigns reach subscribers properly and maintain accurate performance tracking. Email clipping occurs when Gmail detects that your message exceeds certain size limits. The size limit varies depending on the device your subscribers use to view your emails – desktop devices generally allow up to 102 KB, while mobile […]
Webhooks
Webhooks allow you to receive real-time updates about specific events in your Sender account by sending automated messages (payloads) to a URL you provide. This feature is available exclusively with the Professional plan and is a powerful way to sync data between Sender and your external systems. How to set up your webhook Go to […]
Using Google Fonts on a Landing Page
Typography can make or break your landing page conversions. The right font doesn’t just look good—it makes your message easier to read, builds trust with visitors, and can actually increase your conversion rates. Google Fonts offers professional-quality typography for free, making it the smart choice for high-converting landing pages. Why Google Fonts Are Essential for […]
Sharing Your Landing Page on Social Media
Want to get more eyes on your landing page? Social media is one of the best ways to drive traffic to your carefully crafted conversion pages. But here’s the thing—you can’t just slap a link up there and hope for the best. Let’s dive into how to do it properly so you actually get people […]
What is a Landing Page?
Simple answer: A landing page is a standalone web page designed to get people to do one specific thing. Whether that’s signing up for your newsletter, downloading a guide, or buying your product—it’s all about that single goal. Think of it like this: if your website is like a department store with lots of different […]
