Learn how to add, move, and remove contacts from your groups to keep your subscriber lists organized and up-to-date. Managing Contact Group Membership Organizing your contacts into the right groups ensures you send targeted, relevant campaigns to the appropriate audiences. Sender makes it easy to add contacts to groups, move them between groups, and remove […]
Creating Lists from Contact Segments
Learn how to convert your filtered segments into organized groups for targeted email campaigns. What Are Segments vs Groups? Segments are dynamic filters that automatically update based on criteria like engagement, behavior, or attributes. They’re created using Sender’s advanced filtering tools. Groups are static collections of contacts that you manually create and manage. Once contacts […]
Optimizing Contact Lists for Better Deliverability
Learn how to maintain a healthy contact list that improves your email deliverability and sender reputation. What is Email Deliverability? Email deliverability is the ability to successfully deliver emails to your subscribers’ inboxes. A well-maintained contact list is essential for ensuring your messages reach their intended recipients rather than being marked as spam or bounced. […]
Splitting Segments into Lists
Learn how to divide your contact segments into separate groups for more targeted email campaigns using Sender’s advanced filtering tools. What is Segment Splitting? Segment splitting is the process of dividing a larger group of contacts into smaller, more specific groups based on particular criteria. This allows you to create highly targeted campaigns for different […]
Creating Groups to Organize Contacts
Keep your contacts organized by using groups to segment subscribers based on different criteria. What Are Groups? Groups are collections of contacts organized by specific characteristics, interests, or behaviors. They help you send targeted campaigns to the right audience. Common Group Types Newsletter subscribers – General audience interested in updates Customers – People who have […]
Understanding Transactional Attributes
Transactional attributes are special contact fields that store information related to individual transactions or interactions with your contacts. What Are Transactional Attributes? Unlike standard contact fields that store general information (like name or email), transactional attributes capture data about specific actions or events, such as: Purchase details – Order numbers, amounts, product names Transaction dates […]
Creating and Managing Custom Contact Attributes
Learn how to set up and organize custom fields to store additional contact information in Sender. Creating Custom Fields During Import The easiest way to create custom attributes is by adding them to your import file: Open your CSV or Excel file Add a new column with your custom field name as the header Fill […]
Types of Contact Attributes and Custom Fields
Discover the different types of custom fields you can use to store contact information in Sender. Standard vs. Custom Fields Standard Fields are built-in and available by default: Email address First name Last name Custom Fields are additional attributes you create based on your needs. Common Types of Custom Fields Contact Information Phone numbers – […]
Understanding Contact Details and Attributes
Learn about the different types of information you can store for each contact in your Sender account. Standard Contact Fields These are the basic fields available for every contact: Email Address (Required) The primary identifier for each contact Must be unique and valid Format: [email protected] First Name The contact’s given name Used for email personalization […]
Importing Subscribers from CSV and Excel Files
Quickly add multiple contacts to your Sender account by uploading CSV or Excel files. Supported File Types CSV (.csv) Excel (.xlsx) TXT (.txt) Maximum file size: 64MB How to Import Go to your subscribers section Click on “Import from a file” Drag and drop your file or click “Import file” Wait for the upload to […]