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Automation blocks

Last Updated: Jul 24, 2024

We have added four new blocks to our Automation Email Campaign Drag & Drop Builder to help you create effective eCommerce campaigns. These additions will streamline the process of building and customizing your eCommerce email campaigns.

These automation blocks include:

  • Abandoned cart
  • Order details
  • Order total
  • Billing & Shipping

Note: these blocks are available only in Automation email campaign Drag&Drop builder.

Abandoned cart block

This block in the email campaign helps recover lost sales by re-engaging customers who left items in their shopping carts. 

It includes the abandoned product image and description, price and discount as well as a button to go back to the checkout page to encourage customers to complete their purchases.

Once the block is dragged into the template, you will see a sample preview of abandoned cart block, it’s content will be replaced with actual product from the cart. Nevertheless, the block itself is highly customizable to fit your template and brand.

You can edit:

  • Image layout and size
  • Product title and description
  • Price
  • Checkout button
  • Block’s overall appearance

Order details block

The Order details block provides a comprehensive overview of a customer’s purchase and its details.

This block enhances customer experience by offering a clear and detailed summary of their transaction.

Once the block is dragged into the template, a sample preview of the order details will appear. When the campaign is sent after an automation is triggered by an actual purchase, this content will be replaced with the customer’s order details. 

The block is customizable to better fit your overall campaign.

You can edit:

  • Summary header
  • Product title and body
  • Price and currency
  • Summary footer
  • Block’s overall appearance

Order total block

The Order total block provides customers with a summary of their purchase.

If discounts or other elements are not part of the order, those sections will not be added to the Order total block automatically.

After dragging the block into the template, you’ll see a sample preview of the order total. When the campaign is sent due to an actual purchase triggered by automation, this sample will be replaced with the real order data. 

The block is highly editable to fit your specific needs.

You can edit:

  • Title
  • Body and its labels
  • Price and currency
  • Footer
  • Block’s overall appearance

Billing & Shipping block

The Shipping & Billing block in our email campaign builder provides key information about the delivery timeline and addresses.

Once you add the block to your template, a preview of the shipping and billing details will be displayed. When the campaign is triggered by an actual purchase, this preview will update with the accurate shipping method, billing address, and shipping address. 

The block is fully customizable to suit your requirements.

You can edit:

  • Title
  • Shipping method settings
  • Address settings
  • Block’s overall appearance

That’s it!

If you got stuck on a specific task or can’t find a way to execute a particular job, contact our support team via LiveChat or [email protected] – we’re here to help 24/7.

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