Premade Segments
Last Updated:
Paid customers can now use premade segments based on subscriber activity, engagement, and e-commerce behavior. These ready-to-use segments save time and enhance your campaign targeting.
- New subscribers – subscribers that have been added to your account in the last 30 days.
- Highly engaged subscribers – subscribers that have opened an email campaign at least once in the last 30 days OR clicked on a link in a sent email or SMS campaign at least once in the last 30 days.
- Engaged subscribers 180 days – subscribers that have opened an email campaign at least once in the last 180 days OR clicked on a link in a sent email or SMS campaign at least once in the last 180 days.
- Unengaged subscribers 180 days – subscribers that have not opened any campaigns or clicked any links in the last 180 days OR who’s email address status is bounced.
- All customers – subscribers that have ever placed an order at least once.
- Repeat purchasers – subscribers who have placed an order at least 2 times.
- Inactive customers – subscribers who have placed at least one order in the past but have not made any purchases in the last 3 months.
- First-time buyers – subscribers that have placed an order at exactly once at any point.
- Recent customers – subscribers that have placed at least one order in the last 30 days.
These segments get updated in real time and can edited if needed.
That’s it!
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