Sender Help Center
  • Home
  • Pricing
  • Knowledgebase
  • Log In
  • Get Started
Menu
Sender Help Center
Close menu
Home Pricing Knowledgebase
Log In Get Started
Floating Floating Floating Floating Floating

Knowledge Base

Search
  • Authenticate your domain
  • Automation
  • Drag & Drop Email Editor
  • Getting started with deliverability
  • Getting started with Sender
  • Integrations
  • Manage contacts
  • Payment & Billing
  • SMS campaigns
  • Subscription forms
Knowledge Base
FAQ Contact Us
Home/Knowledge Base/Getting started with deliverability

How do we maintain your IP address reputation?

Last Updated: Jul 10, 2025

Shared IP address

  • Sender ensures strict policies for the content that can be sent using our platform and infrastructure;

  • We follow clear and established thresholds for the permissible percentage of unsubscribes, spam reports, and hard-bounces before the account gets temporarily or permanently suspended;

  • Cold emailing any scraped or purchased lists i.e. contacts who have not opted into your lists is strictly prohibited;

  • Any abuse of these guidelines attracts an instant temporary or permanent suspension of the said account.

All said and done, even with a shared account you are in very good hands since we maintain optimal infrastructure to facilitate world-class deliverability for your business.

Dedicated IP address

  • The dedicated IP address allocated to your account is already pre warmed-up so you can start sending from the get-go;
  • This point on, your IP address reputation rests completely on your best sending practices.

That’s it!

If you are stuck on a specific task or can’t find a way to execute a particular job, contact our support team via LiveChat or [email protected] – we’re here to help 24/7.

Premium capabilities Feels enterprise,
minus the price

All the features your business needs to acquire high-quality leads, grow sales, and maximize revenue from campaigns
using one simple dashboard.

Get Started For Free
Get Started For Free
shape 1
shape 2
shape 3
Sender logo
Product
Email automationBulk email senderEmail blaster toolHTML email builderNewsletter softwareHIPAA-compliant email providerEmail blast serviceFree email marketingText automationText messaging serviceFree email templatesAPI & Integrations
Reviews
Sender overviewKlaviyo reviewBrevo reviewMailchimp reviewConstant contact reviewActivecampaign reviewMailerlite reviewOmnisend review
Comparisons
Email marketing services comparisonCheap email marketing servicesBulk email servicesMailchimp alternativesBrevo alternativesConstant Contact alternativesOmnisend alternativesActiveCampaign alternativesMailerlite alternativesKlaviyo alternatives
Resourses
Email campaignsEmail marketing examplesEmail advertisingOnline advertisingWordpress email marketingEcommerce email marketingEmail marketing for nonprofitsEmail subject lines ideasEmail marketing quiz
Company
Contact usAffiliate programTerm of serviceAnti-spam policyPrivacy policyBlog guidelinesBrand assets
Support
Help centerTraining videosMigration serviceReport abuse
Get Started For Free
Trusted by 180,000 successful
businesses worldwide
Brand ratings
© 2012-2025 Sender.net
GDPR Compliant
ISO Certified
Secure Data Practices